Read time: 3 mins
Did you watch LeBron James and the Lakers against the Denver Nuggets in the first round of the NBA playoffs?
If not, here's the summary:
Nuggets won.
But LeBron was remarkable.
Even though I* was heartbroken to see LeBron and the Lakers off so early, I was again reminded of his incredible longevity as an elite player.
He’s truly in a league of his own - what other 39-year-old can do this 👇
And against a bunch of 20-somethings in their prime!
We can learn an important business lesson from LeBron’s ongoing elite-level performance.
We’ve written previously about how he invests millions in his health to prepare for every game.
But we haven’t shared what LeBron does after every game, and how you can use it to better your business for the long term.
Let's get into it!
1 TACTIC FOR BUSINESS LONGEVITY FROM LEBRON JAMES
What do you think LeBron prioritises immediately after an NBA game?
Rest?
Electrolytes?
Media interviews?
Nope.
His top priority is a comprehensive body diagnostic.
His trainer meticulously assesses every part of his body, from his feet up, asking questions like:
- How’s it feeling overall?
- Did you experience any discomfort?
- How's your mobility?
This detailed evaluation allows them to pinpoint any areas needing attention and create a personalised recovery plan.
They also strategise for the next game, ensuring LeBron is ready for ongoing performance.
The Tactic You Can Steal
Here's the powerful parallel for your business:
Regular business diagnostics are essential for long-term success.
Just like taking stock of LeBron's body, it’s important to look at each area of your business and assess its health, so you can get to - and stay at - your best.
The Crucial Question: How often do you diagnose your business?
Many businesses, unfortunately, neglect this critical practice.
They operate without a clear understanding of their strengths and weaknesses, hindering their ability to:
- Identify areas needing improvement (e.g., leadership effectiveness, operational inefficiencies, customer service gaps).
- Develop a strategic plan for growth and optimisation.
There are lots of benefits to regularly diagnosing your business:
- Improved performance: By pinpointing weaknesses, you can address them and optimise each aspect of your business.
- Enhanced decision-making: Data-driven insights from diagnostics can better inform strategic planning and resource allocation.
- Increased agility: Diagnostics help you identify and adapt to market shifts and customer behavior changes.
- Greater resilience: Proactive identification of potential problems allows you to address them before they escalate.
Take the First Step Towards Business Longevity (For Free!)
Haven't conducted a business diagnostic in a while (or ever)?
We've got you covered.
We offer a free, 5-minute business health check that provides valuable insights into your company's overall well-being.
It's an easy first step towards ensuring your business is on the path to long-term success.
You can get your free health check here.
Remember, LeBron's dedication to continuous improvement is a key ingredient to his success.
Embrace the diagnostic approach for your business.
Continuously evaluate, refine, and optimise.
That's the recipe for sustainable growth and longevity.
Thanks for reading!
Speak soon,
Steve and Lynne
TLDR:
- LeBron James offers us an opportunity to learn from one of the greats.
- Like LeBron's post-game body diagnostic, regular health checks are crucial for identifying weaknesses and optimising your business.
- If you haven't reviewed the health of your business recently, try our free 5 minute version here .
- Enjoy the rest of the NBA playoffs! We will 😉
Extra Resources :
Check out Tim Ferriss' 2018 interview with LeBron and his athletic trainer about training, recovery, diet, and how he thinks about longevity in the NBA: https://youtu.be/YRz7IaKUYnE?si=V3KPHWOThxFHQ2Wl
*Hey, Steve here. (Lynne was definitely not heartbroken).
When you're ready, here's how we can support you further:
▶ Join The Profit Program
We're teaching you the exact steps to grow your profit in 2024.
The program includes a 90-minute '5 Steps to 50% More Profit' series, a business health check, a profit roadmap session with us, access to a business builder community, live support and Q&A with us, workbooks & exercises to follow, and more.
Learn more here .
▶ Explore the archive
Did you know we have our entire catalog of newsletters on our website?
Check out past issues here .
▶ Work with us
We offer coaching & consulting to help business owners grow healthy, profitable businesses. Learn more and apply for limited coaching slots here .