Read time: 3 mins
Meet Sarah, founder of her own marketing agency.
When she started out, she did everything, from client meetings to bookkeeping.
She brought on a team, but as her business grew, so did her workload, leaving her feeling overloaded and overwhelmed.
Sarah noticed she was missing out on opportunities to take her business forward.
She couldn't focus on long-term strategies, explore new markets, or nurture key client relationships because her days were consumed by the grind.
That's when she decided she needed to get better at delegating.
Let's get into it:
Delegation isn't just about lightening your workload.
It's about propelling your business forward, empowering your team, and unlocking new growth opportunities.
Today we're sharing 3 simple changes you can make to take the load off AND boost your business outcomes.
3 SIMPLE CHANGES TO DELEGATE BETTER
1. Don't Be Selfish
If you hesitate to delegate tasks because you don't like to burden others, remember this:
Not delegating is selfish.
Why?
When you don't delegate, you're not just holding on to tasks.
You're holding back opportunities.
Delegating empowers others and helps them develop and hone their skills.
It creates an environment of trust, growth, and shared success.
So, next time you're wondering if you should delegate a task, remember that delegating is a gift.
Give that gift away as often as you can, and you'll create a team of leaders just as capable as you are.
2. Master Delegating Effectively
Lack of confidence in the quality of delegated work is another common roadblock for leaders.
This is where delegating effectively comes in.
Use these three key ingredients to help your team deliver high-quality work:
(i) Clarity: Avoid misunderstandings by clearly defining tasks, setting expectations on time & quality, and documenting what's been agreed.
(ii) Communication: Maintain open communication before, during, and after the delegation process to avoid surprises and keep work on track.
(iii) Iteration and Feedback: Think long-term. Commit to providing guidance and feedback to your team members, making each delegated task more effective over time. Confidence in delegation grows with continuous improvement.
3. Just Start!
Often, the biggest hurdle is finding the time to figure out what to delegate and then teaching others to do it.
Here are three easy ways to get started:
A) Share Your Calendar: Let your team know what you're working on and when. It helps them understand your commitments and allows them to make suggestions on what they can help with.
B) Record Your Tasks: Take advantage of tools like Loom to create quick task walkthrough videos. It's a time-efficient way to explain processes, especially if you're already performing the task. Plus, it creates a valuable resource for new team members.
C) Ask For Input: Don't hesitate to seek your team's help or suggestions. They likely have insights into what needs attention and innovative ideas on how they can contribute. You might be surprised by how much your team is eager to be part of the solution.
Let's return to Sarah.
Once she decided to let go and trust her team, she had more time to focus on her business's big picture.
She developed new growth strategies, expanded her client base, and increased her agency's revenue.
This was all made possible through delegating.
Maybe it's worth mastering in your business?
For the action takers:
- Find 1 new task you can delegate this week and do it!
- Try using Loom or a similar tool to record something you do (writing emails, working with a spreadsheet, etc.) and use it as a tool to delegate a task.
Take care all, and speak soon,
Lynne and Steve
TLDR
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Not delegating is not only exhausting, bit it will hold your business back.
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3 simple steps for better delegation:
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Don't Be Selfish: Delegating isn't burdening others; it's empowering them and creating trust.
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Master Delegating Effectively: Ensure clarity, maintain communication, and provide feedback for successful delegation.
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Just Start: Share your calendar, record tasks, and ask for input.
When you're ready, here's how we can support you further:
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